You've just made our day!
Now, let us make yours.

Welcome to optimCX. We are a Customer Experience operations & technology alignment team. We've been making people's days for over ten years.

Our CX dog, Fido wants you to know that we are under construction! Please excuse this site's brevity as we eat our own dog food and refresh the online customer experience.

Sales | Service | CRM | Contact Centers

Our CX Services Drive Revenue Growth - Sales | Service | CRM | Contact Centers

Assessment

optimView | Leverage our CX assessments for sales, service, and support operations. Avoid the CX glamor trap! Great brands aren’t good at everything; they are good at the right things! It's easy to find best practice data. It's not easy to capture brand-specific insights that increase EBITDA. With an eye on who you are today, we provide comprehensive insights specific to your brand promise and industry.  




AI Readiness | Due Diligence | CX & Brand Alignment | CX Leadership | CX Operations | CX Technology | Financials



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Operations Strategy

optimContact | Our CX operations improvement approach sets your brand up for even greater success. The experiences of your customers reflect the reality of your brand promise. It is critical to ensure CX alignment across all customer facing functions. Companies with phenomenal CX focus on a narrow set of touch points that matter most to their customers. We will work with you to define a realistic, actionable, and pragmatic approach to your CX.


CX Sales & Support | Sales  Enablement | Service Augmentation | Labor Optimization  | Organization Development | Cross Functional Alignment | Finance & Budgeting

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Technology

optimGeekery | We understand what it takes to align your CX related systems in sales, service, and contact centers. Our belief is to optimize what you have, right now. It’s easy to get lured into the promises of new technology. Don’t get us wrong, we love it too. We simply want to be good stewards of your budget and more importantly, your brand. Our CX geekery team is passionate about bridging technology with strategy, people, and processes. We enable your pathway to the future.

CRM and Contact Centers | Technology Assessment | Kaizen Process | Brand Aligned IT Roadmaps | Existing Toolset Optimization | Design, Select, Implement SAAS Tools

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Leadership Advisory

optimLeadership | We are pragmatists with an idealist’s set of sunglasses. From the executive boardroom to CX operations and technology, our CX vertical perspective and expertise can be your invaluable asset. Allow us to offer you practical yet compelling ways to optimize your CX. We can join your team as a key partner in a variety of ways: regular advisory, leadership mentoring, strategic planning, IT roadmap design, etc. 



Leadership Mentoring | Organization Design | Technology Expertise | Operations Projects | Finance & Budgeting | Vendor Negotiations | Temporary Leadership Assignments

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At your service...

We are a global team of CX experts in a variety of verticals: CX Executive Leadership, CRM, AI/Bots, Contact Center Technology, and Sales-Service-Support Operations.

Managing Partner

Jim Rustad

Jim is a devoted customer experience executive who has helped thousands of people grow in their careers while enabling companies to deliver on their brand promises. During his 30 years in the trenches, he worked with volatile dotcom start-ups, private equity firms, large cable/telecom companies, established big-box retail organizations, trailblazing web-centric academic institutions, healthcare verticals, and other organizations worldwide.

Partner

Jane Youngberg

Jane has been helping employers and clients deliver high-quality customer experiences for more than 20 years. She is passionate about designing and delivering impactful, brand centric CX. She also brings an in the trenches perspective to her projects, having been an operations leader in service and sales environments. Jane has a master's degree in Organization Development and is a forever student of the CX industry.


Geekery Partners

Technical Resources

Whether it's CRM, AI, Contact Center, Web, or All of the Above, we have great news! You are not paying for overhead at optimCX. We utilize our global network of uniquely qualified CX technology experts, BPO's, and outsourced contact centers based on your needs. We've worked with the most popular cloud CRM, contact center cloud, learning management systems, and AI tools. We guide the selection, implementation, and measurements of your CX-related technology initiatives on your behalf.

CX Specialty Teams

Specialty Resources

Your CX operation may require resources in CX operations verticals: Learning and Development, Workforce Optimization, Quality Assurance, Ergonomics, Work at Home, Diversity & Inclusion, etc. From HR executive-level experts to CX warriors, we will get you the help you need to succeed. Sometimes getting old has its advantages; we have a network of companies and individuals from our years in the trenches.


Partner with optimCX to drive your CX to new heights!

Address

optimCX, LLC
Washington, DC, Minneapolis, MN and many places inbetween!

Contacts

General Inquiries:
info@optimcx.com
jobs@optimcx.com 
+1 (202) 838-8040 Ext 101 

Services

optimContact
optimAssess
optimGeekery
optimAdvisory